Last updated: March 2026
| Commission Type | Rate | Activation | Notes |
|---|---|---|---|
| Revenue Share | 20% - 30% | Default / automatic | Based on net gaming revenue (NGR) |
| CPA | Negotiable | Request via account manager | Available once you have a traffic source |
| Sub-Affiliate | ~5% | Request via account manager | Percentage negotiable |
| Hybrid | Negotiable | Account manager | RevShare + CPA combination possible |
18+ | T&C apply | Full Terms
Earn up to 30% RevShare from your first month. No minimum player threshold required to start earning.
Join NowRequest a Cost Per Acquisition deal directly from your account manager. Ideal for affiliates with consistent traffic sources.
Request CPAEarn ~5% commission on every affiliate you refer to the programme. Negotiable rate via account manager.
Learn MoreCombine RevShare and CPA in a hybrid model. Contact your account manager to set up a tailored agreement.
Contact Manager18+ only. Promotions subject to change. T&Cs apply. BeGambleAware.org
The Betano UK affiliate programme is run through partners.betano.co.uk, powered by Income Access (a Paysafe company). The UK operation is managed by BV Gaming Limited, part of the BVGroup — the same group behind BetVictor, Parimatch and talkSPORT Bet. Betano launched in the UK in 2024 and quickly established itself as one of the fastest-growing sportsbook and casino brands in the market.
BV Gaming Limited holds UKGC licence number 39576 and Gibraltar licences 001 and 014, making it one of the most credibly regulated operators for UK affiliates to promote. The registered office is Suite 23, Portland House, Glacis Road, Gibraltar GX11 1AA.
Whether you run a tipster site, comparison portal, or review publication, the Betano UK affiliate programme gives you a well-regulated, high-profile brand with strong player conversion to work with — backed by the infrastructure of the BVGroup.
Betano has established itself as a top-tier sports brand through high-profile sponsorship deals across European and international football.
Betano's commitment to athletes and sports has been evident from the start. The brand stands behind those who go the extra mile and distinguish themselves through their accomplishments.
The registration form on Betano Affiliates requires you to fill in your personal details, contact information and company name. All details must be valid as Betano will require ID verification and proof of residence before your account is accepted.
Once your account is approved, you can log in to the Betano Affiliates portal using your username and password. The login page also gives you the option to join directly if you have not yet registered.
Cost Per Acquisition (CPA) deals are available on Betano Affiliates but are not provided automatically. To activate a CPA deal, contact your dedicated account manager at [email protected].
CPA rates are not published publicly and are negotiated individually. Affiliates with an established and consistent traffic source tend to be in a stronger negotiating position. CPA removes the risk of negative carryover entirely.
Betano Affiliates supports a sub-affiliate tier. If you refer other affiliates to the programme, you earn a percentage of their commissions. The standard industry benchmark for sub-affiliate commissions is around 5%, though this is negotiable with your account manager.
This is a useful income stream for affiliate networks, media buying agencies and publishers who work with other webmasters. The commission breakdown reporting is available within the Income Access platform.
The Betano UK affiliate programme covers the UK brand. Betano also operates internationally through a wide portfolio managed by Kaizen Gaming International Ltd.
Payments are sent by the 15th of each month. Negative balances carry over. Some banking administration fees may be deducted.
Betano UK operates under strict UKGC oversight and is committed to responsible gambling. As an affiliate, you are required to comply with all Advertising Standards Authority (ASA) and UKGC guidelines when promoting Betano, including age verification messaging and responsible gambling signposting.
All promotional material must include the required responsible gambling disclaimers: 18+, T&C apply, BeGambleAware.org. Affiliates must not target minors or vulnerable individuals in any promotional activity.
Dedicated account managers are assigned after approval. Contact them for CPA, sub-affiliate and custom deal negotiations.
Betano Affiliates is a solid choice for UK affiliates looking to promote a credibly licensed, internationally recognised sportsbook and casino brand. The Income Access infrastructure is reliable, the 20-30% RevShare is competitive, and the availability of CPA plans and sub-affiliate commissions adds useful flexibility.
The main drawback to factor in is the negative carryover policy. If your referred players have a strong winning run, you can find yourself starting the following month in the red. For affiliates with high-volume, consistent traffic this is manageable — but it is something to negotiate carefully before committing exclusively to a RevShare model.
Overall, Betano Affiliates earns a recommendation for publishers in established Betano markets, especially UK and European GEOs. The lack of real-time reporting is a genuine gap, but the API and postback support partially compensates for more technical affiliates.
18+ | T&Cs apply | Gamble Responsibly | BeGambleAware.org
